State of the Industry with Mike Raper

Mike Raper takes us through the last year and a half, discussing the challenges and successes North faced.

"We couldn't have got through this tough period without an amazing team, who always remain calm under pressure. North continues to experience record monthly sales and has just successfully completed our fourth product launch during a level 4 lockdown in New Zealand. It's incredible to see how quickly we're able to bring campaigns to market. We encourage staff to take mental health days when needed. Speed matters, but not at the cost of making mistakes or burning out." - Mike Raper, North Brand Director

Read the full story in the Kitesurfing Magazine here

Ride the Foil Collection here

Ride the Kiteboarding collection here